BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20190509T120000Z DTEND:20190509T131500Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:2019 Content Marketing Basics DESCRIPTION:The consumer buying cycle is changing. Rather than going straight to a retail store\, over 80% of consumers now gather information online first\; reading an average of 3 pieces of online content before making a purchase. Content marketing allows you to influence consumers\, and capture leads\, at this now critical information gathering stage. Not only that\, over time content marketing has been proven to cost 62% less than traditional advertising methods.\n\n \n\nIn this workshop\, we will discuss:\n\n \n\n How content marketing can help you grow your business\, regardless of what industry you're in.\n The drawbacks of traditional advertising methods and how content marketing can help.\n How to build an effective content marketing strategy.\n Free tools that can help you create more effective content.\n How to properly promote your new content and grow an engaged audience. X-ALT-DESC;FMTTYPE=text/html:The consumer buying cycle is changing. Rather than going straight to a retail store\, over 80% of consumers now gather information online first\; reading an average of 3 pieces of online content before making a purchase. Content marketing allows you to influence consumers\, and capture leads\, at this now critical information gathering stage. Not only that\, over time content marketing has been proven to cost 62% less than traditional advertising methods.
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\nIn this workshop\, we will discuss:
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\n \; LOCATION:Quinte West Chamber of Commerce Boardroom 97 Front Street\, Trenton UID:e.1862.789 SEQUENCE:3 DTSTAMP:20260504T212056Z URL:https://business.quintewestchamber.ca/events/details/2019-content-marketing-basics-789 END:VEVENT END:VCALENDAR